PERSUASION AND CREDIBILITY WEBINAR
Tuesday, October 13, 2020 from 4:00 p.m. to 6:00 p.m..
Program Fee: $50 (Program ONLY) $99 (Program AND Book)
This program is online only.
This program is “live” only and a recording will not be available after the live event.
CPCS approved for 2.0 hours of CLE credit for the Adult Criminal Trial, Post-conviction Trial, YAD, CAFL and Mental Health Litigation Panels. To receive credits attendees must be logged on during the program for a minimum of 80% of the conference time. Certificates will be emailed to all attendees who were logged onto the program for at least 80% of the program.
The distinguished author of the American Bar Association best-selling book
Reinventing Witness Preparation: Unlocking the Secrets to Testimonial Success
Kenneth R. Berman, Partner, Nutter McClennen & Fish LLP
Kenneth Berman, book author and columnist for the ABA’s Litigation Journal, will offer this eye-opening video webinar covering transformational approaches to witness preparation and advice on establishing credibility and persuading decision-makers.
In the first part of the webinar, the author will present his engaging TED-style talk: “Anatomy of a Cross-Examination Disaster (or Triumph),” showing how easily a crafty cross-examiner can lead a witness, even expert witnesses, into giving terrible answers and how changes in witness preparation can turn the tables in the witness’s favor.
In the second part, the author will present another engaging TED-style talk: “Persuasion, Credibility, and the Real burden of Proof,” exposing the myth of the neutral adjudicator, revealing why the litigation playing field is seldom level, showing how hidden brainwork silently alters the burden of proof, and teaching what to do to overcome these roadblocks to victory.
In the third part, the author will take questions and offer advice on any or all of the above.
“Kenneth Berman’s Reinventing Witness Preparation challenges conventional thinking and upsets orthodoxy by providing a new template for one of the most important aspects of law practice. Every litigator needs to read, and learn from, this outstanding book.” — Steven Lubet, Author, Lawyers’ Poker: Fifty-Two Lessons that Lawyers Can Learn from Card Players; Williams Memorial Professor; Director, Bartlit Center for Trial Advocacy; Northwestern Pritzker School of Law
“Reinventing Witness Preparation by Kenneth Berman is a valuable addition to every litigator’s bookshelf and should be required reading before your next deposition or trial. Berman makes and illustrates his case thoroughly and thoughtfully.” — Thomas A. Mauet, Author, Trial Techniques and Trials; Milton O. Riepe Professor of Law, James E. Rogers College of Law, University of Arizona